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CORR Strategy in Chicago by RUME USA

5 Ways the CORR Strategy Maximizes ROI for Apartment Investors

CORR Strategy in Chicago by RUME USA

Chicago real estate investment firm RUME USA knows one of the best ways to create wealth is through real estate investments in multifamily property. This allows apartment investors a smart way to invest to maximize their returns and minimize their risk. One proprietary strategy that is unique to RUME USA is called Community Occupied Rapid Renovation, or CORR strategy. With this strategic approach, RUME Property Management, the management arm of RUME USA, renovates multiple apartment units in a day, while keeping them occupied. This helps minimize downtime and maximize profits.

5 ways the CORR strategy can help you achieve your investment goals

  1. Keep costs down
  2. Generate rental income
  3. Create value-add opportunities
  4. Reduce vacancy and turnover
  5. Attract new tenants

Keep Costs Down

Renovating multiple units at once helps keep costs down. By renovating exterior and interior areas together, we can maximize our cost advantage that individual investors cannot match. Our partnership with vendors also gives us access to discounts that individual investors would not be able to get on their own. This results in savings on both labor and materials costs.

Generate Rental Income

Across the industry, when units are renovated rapidly, there is little or no revenue generated because the units are vacant while being worked on. Not so with RUME properties. The CORR strategy helps to mitigate this by allowing tenants to remain in their units during the renovation process. Renovating while the community is occupied also allows us to generate rental income during the renovation process. This increases tenant satisfaction while offsetting some of the costs associated with the project by allowing us to complete the work in a shorter time frame.

Create Value-Add Opportunities

Our CORR program also helps us create value-add opportunities for our investors. By renovating units with items such as new appliances, updated fixtures, and fresh paint, we are able to increase rents and attract new tenants. This leads to increased cash flow and higher ROI.

Reduce Vacancy and Turnover

Another benefit of the RUME’s CORR is that it helps us reduce vacancy and turnover. By renovating units, we are able to provide tenants with a better living environment. Tenants are able to experience the upgrades immediately. This leads to higher tenant satisfaction and retention rates.

Attract New Tenants

Finally, the CORR strategy helps us attract new tenants. Tenants are attracted to RUME communities because of the high-quality units, amenities, and value. By renovating units, we are able to create a more desirable community, helping us fill units more quickly and with higher quality tenants.

Our strategy is a unique and proprietary approach that can help multifamily property investors achieve their investment goals, while also providing tenants with a better living environment. If you are looking for ways to maximize your returns and minimize your risk, investing in multifamily properties with RUME USA may be an excellent choice.

Want to Maximize Your Returns? Contact Us Today

If you’re interested in learning more about maximizing your returns using our CORR strategy, contact RUME USA today. Led by Nate Reichard, Chicago-headquartered real estate investment firm, RUME USA, has a proven record of success in its income and growth strategies. Founded in 2010, RUME USA’s founding principals, with 60+ years’ collective experience, have a wide breadth of diverse real estate investments, driving the bottom line for investor assets and creating lasting value for the long term. Contact Nate Reichard at RUME USA online via, call 630-381-0400, or email

Nathan Reichard is a lifelong entrepreneur, based in Chicago. Nate launched his career as an insurance producer before moving to mortgage banking and Real Estate Investing. In 2010, he founded Reichard Real Estate, LLC, an investment company focused on acquiring single-family, Multifamily and self-storage properties. He later founded and launched the self-storage brand called Becubed Storage, an automated self-storage Real Estate model. He is also the founder of Reichard Capital.

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